Concept:Carl's Shoes has been a staple for grandparents since 1965, instead of staying away from this stereotype, we decided to embrace it. This campaign celebrates stylish kicks for grandparents. They're all about comfy, trendy footwear that keeps our grandmas and grandpas looking fabulous and feeling great! Get ready to step up your grandparent game with Carl's Shoes!
Client: Carl's Shoes
Agency: Idea Lab Digital Art Direction: Jess Baskin Creative Direction: Jay Winkler Animation, Video Editing, Design: Jess Underwood |